Trail runner in the mountains representing the journey to financial freedom
Deah Block, independent financial advisor in Saskatoon
Independent Financial Advisor · SK & AB

Helping you build Financial Fitness for your Life Goals.

Your goals. Your dreams. Your future.

I take a caring, holistic approach to financial advice because the right plan isn't just about numbers. It's about your family, your business, and your peace of mind.

For over 16 years, I've worked alongside clients across Saskatchewan and Alberta, getting to know what matters most to them and building personalized strategies to match.

Together, we can:

  • Protect your business, farm, and family from the unexpected
  • Maximize your retirement savings and minimize your taxes
  • Preserve and grow what you pass on to the next generation

Let's build a plan that helps you do more, now and for years to come.

Who I work with

Clients I serve across SK & AB.

Families

Protecting what matters most.

New generations

Starting on solid footing.

Incorporated business owners

Tax-efficient wealth building.

Professional corporations

Doctors, dentists, lawyers, engineers.

Self-employed

Consultants & independent professionals.

Retirees

Income and estate management.

High & ultra-high-net-worth

$1M – $5M+ investable assets.

Farmers & operators

Multi-generational ag wealth.

What I do

A complete planning toolkit for your perfect financial workout.

Life Insurance

  • Term Life
  • Whole Life
  • Universal Life
  • No-medical / Simplified Issue

Living Benefits

  • Critical Illness
  • Personal Disability
  • Business Overhead Expense

Investments & Retirement

  • Segregated Funds
  • RRSP / RRIF / LIRA / LIF
  • TFSA · FHSA · RESP
  • Non-registered · Annuities

Advanced Business Strategies

  • Corporate-owned life insurance
  • Buy-Sell & Key Person
  • IRP · IFA strategies
  • Estate Equalization · CDA

Estate & Tax

  • Estate Strategies
  • Tax Planning Coordination
  • Charitable Giving
  • Probate Minimization

Group Benefits

  • Health Spending Accounts

Independent

We shop the Canadian market on your behalf.

No house brand. No quotas. Just the right fit from sixteen of Canada's leading carriers.

Canada Life
Assumption Life
Beneva
BMO Insurance
CPP
Desjardins
Edge Benefits
Empire Life
Equitable Life
Foresters
Humania
iA
ivari
Manulife
RBC Insurance
Sun Life

Your Financial Fitness Pathway

Four steps. No pressure. No surprises.

01

Discovery call

No cost, no obligation. We talk about what matters to you.

02

Needs analysis

I review your full picture: income, taxes, family, business, goals.

03

Strategy & recommendations

A clear plan in plain language with multiple carrier options. Access to a High-Net-Worth Advanced Case team.

04

Implementation & reviews

Annual reviews at minimum — and I'm always available between.

About

Meet Deah Block.

For a combined 16 years across Saskatchewan and Alberta, I've helped families, professionals, and business owners shape financial plans that fit their lives and their plans.

My approach is independent, unhurried, and deliberately boutique. Every plan is built around your numbers, your people, and your goals. Never a product shelf. That means honest advice, real attention, and strategies designed for you, your family and your future.

Outside of work, you'll find me with my family, friends, running, somewhere outdoors with my dog, hiking, or quietly giving back to the community that has supported my practice all these years.

Let's build something that fits.

Based in
Saskatoon, SK
Licensed
SK · AB
Through
HUB Financial Inc.

In their words

What clients say.

"Deah listens first. Her plan made sense the moment we saw it — and it has held up beautifully through two big life changes."
Family client, Saskatoon
"As an incorporated professional, I needed someone who understood tax and corporate insurance. Deah was the first advisor who actually did."
Dentist, Regina
"Quiet, thorough, and genuinely on our side. Our family has worked with Deah for nearly a decade."
Multi-generational client

Common questions

Answers, before you ask.

Get in touch

Book a discovery call.

A quiet conversation. No paperwork, no pitch — just a chance to see if we're a fit.

Your information stays with Deah. It's never sold or shared.